Mad Print Job

Prints are going to be huge in upcoming collections. They provide a lot of room for creativity while still appealing to most people's appreciation of aesthetics, colour and contrast.

Erdem Moralioglu is a London-based designer with a penchant for custom-designed silk prints, sharp tailoring and bold colour palettes. Three things I am completely mad for at the moment. I especially love the evening gowns, ruffle top and skirt combinations in his latest Autumn/Winter '10 Collection:



Aren't they utterly romantic and playful? He graduated from the Royal College of Arts only 7 years ago and his label is about 5 years old. The inaugural British Fashion Council/UK Vogue Designer Fashion Fund recently awarded him £200,000 to help spearhead the development of his label into a global fashion label.



Zac Posen's latest AW10 collection resonates similar whimsical notes: interesting forms, mixed textures and embellished prints. I love the panelling on the dresses. (The little red velvet piece is a slightly odd one out in the following photos... adorable and somewhat opulent at the same time, isn't it?)